VMR Express Promotional Video – Surgical Notes
In Match of 2008, Dallas-based Surgical Notes hired Top Pup Media to produce a promotional video for their new medical records software, VMR Express. They were looking specifically for a short scenario video that would demonstrate many of the surgery center frustrations of excessive paperwork, and how VMR Express can reduce or eliminate printed forms and paperwork.
This promotional video is used on their website, at tradeshows and other marketing materials.
VMR Express
As an interesting comparison, below was our first pass at the video. In the pre-production process, one small question wasn’t asked, “What should they be wearing?” We realized after the fact that it was supposed to be set in a surgery center and everyone would be in scurbs, not office attire. We ended up reshooting the piece with everyone in scrubs. But just in case VMR Express ever makes into the regular office, we’ll keep this one handy.
VMR Express, the Office Version
“Texas Song” Music Video by Greyskull for Nokia
Nokia hired Top Pup Media to create a music video, but not just any music video. This entire video was shot using the Nokia 93i multimedia phone. The music video features local, Texas band Greyskull.
Nokia Greyskull Promotional Video
This promotional video was produced for Nokia featuring Texas band, Greyskull. The spot aired throughout Asia to promote the launch of the new Nokia N93i. It was also featured on YouTube.
Nokia Greyskull Commercial
This is a 30 second commercial produced for Nokia featuring Texas band, Greyskull. The spot aired throughout Asia to promote the launch of the new Nokia N93i.
Gateway Church’s “The Elevator”
This was a narrative production for Gateway Church’s 2006 Christmas special called “The Elevator”. The young actor is Caleb Pond.
“Growing Up” Short Film
This short film played in multiple festivals, winning the Audience Choice Award at the San Antonio Independent Christian Film Festival.
PRODUCTION NOTES
“Growing Up” is the first father/son film project for Pond and his son, Caleb. It’s also Pond’s fifth short film. In May of 2005, as Caleb finished his 4th grade homeschool year, the family duo decided to make a movie during the summer. Pond asked his son a question, “Would you like to be behind the camera with me as the director and producer, or do you want to be in front of the camera as the star of the movie?” Caleb thought long and hard for about two seconds, then responded, “I want to be the star!”
The two sat down and thought about a good story to tell—one that would reflect Caleb’s real-life experience with homeschool, and one that would have a strong, moral message about making right choices. They pondered the story through the imagination of a ten-year-old boy. What would he want to be when he grew up? What would go through his mind as he thought about the future? How did he see himself as an adult?
An outline was created, and the project was started. The short film was shot in 24p on the Panasonic DVX-100A and edited in Final Cut Pro, Motion and After Effects.
The whole production experience was great fun for Pond and his family. At times, it was hard work. Long shoots and the Texas heat made for challenging days, but they pressed through. Caleb summed up the whole experience nicely after one of the beta viewings. Someone asked him, “Did you enjoy acting in this movie?” Caleb’s response was, “It was okay, I guess. Mostly, I just enjoyed spending time with my dad.”
“Road Trip to Guanajuato, Mexico” Documentary
In this documentary, join Russ Pond and his son, Caleb, as they head deep into Mexico on a road trip. They are off to surprise Angela, beloved wife and mom.
DMC Tradeshow Video
This is a tradeshow video created for DMC, a manufacturing company in Chicago. The video was created purely as an animation video, with no shooting or camerawork. All of it was created in After Effects using layered animations, compositing, photos, text, and voice over.
Scott Sharp- IndyCar Racing
Scott Sharp asked Top Pup Media to create an interactive PowerPoint presentation showing potential sponsors the value of brand awareness that can happen through motorsports. A series of videos were put together to include with the presentation.
Opening Segment
In-Car Camera Samples
This is a video we created to demonstrate the brand value of having an in-car camera package.
Hospitality Suite Coverage
This video demonstrates to sponsors what the infield hospitality suite is like.
Closing Video
This was the closing video for the presentation.
Nokia 6100 Product Marketing Video
This promotional video was created for Nokia’s launch of the 6100 phone. Using only graphics, animations, and photos, this spot was created in After Effects.